Beyond Hannover Messe: A Smarter Way to Scale Globally
Many Canadian advanced manufacturers attend Hannover Messe to showcase innovation and build global connections—but too often, post-show momentum fades without a strategy for what comes next.
The Trade Accelerator Program (TAP): NGen Hannover Messe 2025 Cohort is designed to help you act on the leads and opportunities generated at the show. Developed in partnership with Next Generation Manufacturing Canada (NGen), this specialized TAP cohort delivers a high-impact, post-show roadmap to scale globally with confidence.
This kick-off webinar is the first step in the Trade Accelerator Program (TAP) – Hannover Messe 2025 Cohort.
It’s designed to help you:
- Translate trade show insights into action
- Build strategic lead follow-up plans
- Learn how the Trade Accelerator Program can support your global growth
Following the webinar, eligible companies will be invited to join the TAP Hannover Messe 2025 Cohort – a modular, expert-led program built specifically for advanced manufacturers.
Program Launch: May 1, 2025
Format: Hybrid – mix of virtual workshops and in-person networking
Cost: Free, exclusive for NGen members
- Structured export plan tailored to your market goals
- Guidance on post-trade show lead conversion
- Deep dives on global sales, supply chains, partnerships, and finance
- Expert coaching and access to global trade professionals
- New industry connections through curated networking events
Program Elements
To graduate, participants must complete:
- Launch Day (May 1, 2025) – an in-person session focusing on developing an export plan strategy framework, networking, and market research and competitor analysis
- One in-person Executive Certificates session focused on finance
- One in-person Executive Certificates session selected from two options: global sales or operations
- Two online Working Group sessions selected from five options: post-show strategy, digital transformation, ESG, technical compliance, or negotiation
- Submission of a customized Export Plan
- Participation in 1:1 mentorship program
- Wrap Day – an in-person event focused on networking, connecting participants with potential partners, investors, and ecosystem stakeholders
Who Should Apply
This cohort is built for small and medium-sized, innovation-driven manufacturers across Canada focused on advanced manufacturing. It is tailored for companies that participated in Hannover Messe 2025 and are ready to take their export strategy to the next level. Open to CEOs, executives, and other team members responsible for trade growth.
