The Quay, 100 Queens Quay East, 3rd Floor
In Person
Turn your marketing team into a revenue-generating machine — with AI
Small and mid-sized businesses don’t have time — or headcount — to waste. This full-day, in-person Executive Certificate program is your fast-track to building and deploying AI systems that reduce manual workload, increase conversion efficiency, and unlock scalable growth.
You’ll leave with customized workflows, GenAI-driven content assets, and a tangible action plan to execute immediately. No fluff. No vague theory. Just tools, systems, and expert insight you can implement as soon as you get back to the office.
Who Should Attend
- Business leaders, CMOs, marketing directors and senior decision-makers
- Business across manufacturing, tech, services, and distribution – but open to all sectors
- Companies in Southern Ontario looking to improve marketing ROI and scale without expanding headcount
Key Takeaways
By day’s end, you’ll walk away with:
✔ One marketing process identified for AI integration and impact tracking
✔ GenAI-built content aligned to your voice and audience
✔ A smarter lead scoring/segmentation system
✔ A customized AI action plan with tools, timelines, and KPIs
Questions?
Contact: Vinicius Morandi | vmorandi@bot.com
Apply for the session
Our Executive Certificates are designed for companies meeting the eligibility requirements outlined in the "Tickets & Registration" tab.
Your application will be reviewed by one of our team members, who will connect with you within 3-5 business days to discuss your program status. Your application will be reviewed by one of our team members, who will connect with you within 3-5 business days to discuss your program status.
Agenda
9:00 - 9:25 am: Welcome Address & Introductions
9:25 - 10:50 am: Section 1: Smart Segmentation & Lead Intelligence
10:50 - 11:00 am: Break
11:00 am - 12:00 pm: Section 2: Sharper Marketing with Gen-AI
12:00 - 1:00 pm: Lunch
1:00 - 2:00 pm: Section 3: Marketing Ops Automation
2:00 - 2:30 pm: Section 4: Getting to Scale: Steps and Challenges
2:30 - 2:40 pm: Break
2:40 - 4:00 pm: Section 4: Getting to Scale: Steps and Challenges, Con't.
Speakers
Speakers will be announced closer to the event date.
Tickets & Registration
Apply now to secure your spot — if accepted, a member of the World Trade Centre Toronto team will send you a payment link to complete your ticket purchase (program cost: $149 Members, $179 Non-Members).
If you have any questions, please contact Vinicius Morandi at vmorandi@bot.com
ELIGIBILITY CRITERIA
To participate, your organization must meet the following:
- Registered business in Southern Ontario (legally incorporated and operating in Ontario)
- Verified revenue streams and a scalable business model with an established product/service-market fit
- A minimum of 2 years in operation