The AI Advantage: Boost ROI with Smarter Marketing

Turn your marketing team into a revenue-generating machine — with AI 

Small and mid-sized businesses don’t have time — or headcount — to waste. This full-day, in-person Executive Certificate program is your fast-track to building and deploying AI systems that reduce manual workload, increase conversion efficiency, and unlock scalable growth. 

You’ll leave with customized workflows, GenAI-driven content assets, and a tangible action plan to execute immediately. No fluff. No vague theory. Just tools, systems, and expert insight you can implement as soon as you get back to the office.

Who Should Attend

• Business leaders, CMOs, marketing directors and senior decision-makers
• Business across manufacturing, tech, services, and distribution – but open to all sectors
• Companies in Southern Ontario looking to improve marketing ROI and scale without expanding headcount

Key Takeaways 

By day’s end, you’ll walk away with:

✔ One marketing process identified for AI integration and impact tracking
✔ GenAI-built content aligned to your voice and audience 
✔ A smarter lead scoring/segmentation system 
✔ A customized AI action plan with tools, timelines, and KPIs 

Questions? 
Contact: Vinicius Morandi | vmorandi@bot.com